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Posted: Thu 4:48, 07 Nov 2013 Post subject: Pandora said |
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Streaming service puts a monthly cap on non-paying mobile listening
OAKLAND, Calif., Feb. 27 () -- U.S. streaming radio service Pandora announced Wednesday it will introduce a cap on free mobile listening as it struggles with rising music royalty rates.Non-paying mobile users of the service will be limited to 40 hours of free music each month, Pandora said,[url=http://www.oakleyoutleto.com/]oakley outlet[/url], after which they can pay 99 cents to listen for the rest of the month or subscribe to a premium service.Pandora eliminated a similar listening limit for desktop users in September 2011, also blaming increasing royalty licensing costs, CNET reported."Pandora's per-track royalty rates have increased more than 25 percent over the last three years, including 9 percent in 2013 alone and are scheduled to increase an additional 16 percent over the next two years," Pandora founder Tim Westergren wrote in a company blog post.The average user spends about 20 hours a month listening to the streaming service, he said."After a close look at our overall listening, a 40-hour-per-month mobile listening limit allows us to manage these escalating costs with minimal listener disruption,[url=http://www.jimmychoosaler.com/]michael kors outlet[/url]," he posted.Non-paying users will receive a warning when they near their limit, he said.
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