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Posted: Sat 19:07, 07 Sep 2013 Post subject: free Italian shoes showcased at Robson store-spun2 |
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free Italian shoes showcased at Robson store
Gino Stinziani has a different look at the planet to most of us. "I have a hard time taking a look at anything across the ankle," Canada's head of revolutionary Italian shoe makers, Geox, says from his offices in Mississauga. "When you are in the shoe business, feet are the initial thing you see."
So it's no surprise to hear that does not even his honeymoon in Florence can keep him away from his narrowed vision. "We were travelling the numerous museums and that i was supposed to be looking up at the paintings and sculptures, but my eyes were pointing down at people's feet," the Torontonian continues. "I literally noticed walls."
And it was Milan-based Geox -- which recently opened its first street-front store in Vancouver, on Robson Street, to showcase its sweat-free shoe -- that caught his eye about the 10-day trip. He was so astounded by the organization, whose patented technology prevents water from getting inside, yet allows the shoe to breathe, he launched the organization in Canada four years ago.
While they are no Guccis, Jimmy Choos or Manolo Blahniks ("we're not into haute couture"),[url=http://wheretobuyrogerviviershoes.webmium.com/][b]http://wheretobuyrogerviviershoes.webmium.com/[/b][/url], the Geox range is way from the frumpy style created through the words "comfortable shoes." The breathable rubber soles work with wedges, pumps, runners,[url=http://parajumpersoutletjackets.webmium.com/][b]parajumpers outlet jackets[/b][/url], moccasins,[url=http://peutereyjacketsuppliers.webmium.com/][b]Peuterey sale[/b][/url], sandals, and even cowboy boots, as well as in a variety of colours.
Prices range from $129 to $229 for males, $99-$179 for ladies and $49-$79 for kids.
"When people think of comfort, they believe of ugly shoes," Stinziani, whose parents both hailed from Italy, says. "Italians have it in their blood to not ever make an ugly shoe -- they just can't do it. Our obligation is to marry Italian design, Italian technology and Italian flair for shoemaking."
Stores opened in malls in Toronto and Montreal in the past few years. However with our climate making its shoes a clear choice, what took it such a long time to open in Vancouver? "The truth is the retail venture is like a secondary role to our wholesale business," Stinziani explains (Geox has already been found here in Holt Renfrew, Browns, Feet First,[url=http://peutereyjacketsuppliers.webmium.com/][b]peuterey down jacket[/b][/url], Ronsons and Freedmans). "However, the new store may be the opportunity to really showcase the company." He adds, diplomatically, that since the weather in Vancouver "allows for a number of water,[url=http://woolrichdeutschlandarcticparka.albirank.net/][b]woolrich deutschland women online shop Woolrich Parka G��nstig outlet[/b][/url], our breathable product, which stops water from getting in, works well here."
The shop will even feature the business's breathable apparel.
The science behind Geox (the name comes from the term for Earth and X to denote technology) involves a "perforated membrane that provides a second skin" and "manages sweat as well as heat, allows humidity to evaporate and keeps water out and feet dry," according to company literature.
About the celebrity front, these shoes (forecast to market one fourth of a million in Canada this season and nearing 20 million in worldwide total sales over the past decade) also have some less-quoted style fans: Kate Winslet's daughter Mia; Cindy Crawford's Kaia; and Pope Benedict XVI. "Pretty cool having the Pope, hey?" Stinziani suggests. "It's great that Julia roberts as well would choose a pair of Geox for [her son] Maddox to put on."
Obviously Angelina herself will be a good target. "You bet I would be thrilled,[url=http://parajumpersoutletjackets.webmium.com/][b]parajumpers vest[/b][/url]," he admits that, adding that Geox's ultimate consumer is between 25 and 35, modern, cosmopolitan, urban, thinks globally,[url=http://wheretobuyrogerviviershoes.webmium.com/][b]where to buy roger vivier shoes buy roger vivier shoes online[/b][/url], has one or two or three kids,[url=http://wheretobuyrogerviviershoes.webmium.com/][b]where to buy roger vivier shoes[/b][/url], is running around -- the typical soccer mom who does not want to compromise on fashion.
"She needs shoes," he says,[url=http://parajumpersoutletjackets.webmium.com/][b]parajumpers jackets outlet[/b][/url], "that seem sensible for her and while she's at it she is going to pick up some pairs on her partner because he'll only choose some ugly cheap shoes and she is going to be embarrassed walking round with him."
Together with his self-confessed shoe obsession,[url=http://peutereyjacketsuppliers.webmium.com/][b]Peuterey Jacket sale[/b][/url], there's slim chance that Stinziani's wife ever has to do this for him. Guess she must revel in being married to a guy who loves shopping. "Exactly," he says, chuckling, "my wife loves it."
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